British Council backs female artisans in northeast India

Fashion

British Council backs female artisans in northeast India

05 Oct `18

1 min read

An alliance in August this year between the British Council and IMG Reliance, the joint venture between IMG Worldwide and India’s Reliance Industries, will support female textile artisans in northeast India. Under the agreement, The Council’s global ‘Crafting Futures’ programme will come to India, according to British Council India director Alan Gemmell. The project, called ‘A Telegram from Tripura’, will bring British designer Bethany Williams and Indian designer Aratrik Dev Varman of the label Tilla together to explore new fashion systems and approaches with female textile artisans in India’s northeast, according to Indian media reports.An alliance in August this year between the British Council and IMG Reliance, the joint venture between IMG Worldwide and India`s Reliance Industries, will support female textile artisans in northeast India. Under the agreement, The Council`s global `Crafting Futures` programme will come to India, according to British Council India director Alan Gemmell.# The aim is to grow their livelihoods and economic opportunities. The final work will be presented at the February 2019 Lakmé Fashion Week likely to be held in Mumbai before appearing in Fashion Revolution’s biannual fanzine. (DS)

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